From keg to glass – know your stuff
CellarCraft is a new resource for pub landlords and managers aimed at promoting high standards of cellar management. At Proton, we understand the needs of the brewery and the publican to ensure the highest standards of cleanliness to preserve the quality of the offering and customer satisfaction. It is our pleasure to support and sponsor CellarCraft as a valuable resource throughout the industry.
The team at CellarCraft are your on-hand experts with specialist technical know-how in the following 
areas:
- Cellar Management
- Line cleaning
- Chemical products – the right products for the job
- Glass preparation
- Keg care
- Cellar hygiene
- Best practice
CellarCraft offer guidance on all those essential tasks that ensure you can be confident in the perfect serve every time – we produce posters and guides on all areas of cellar management – just click on the link opposite to claim yours!
The Industry’s Standards Resource
The team at CellarCraft understand the daily challenges faced by a landlord and are on hand to help with any aspect of Cellar Management – just Ask Cellar Craft.
Along with the online resource of handy hints and tips on superior keg care, glass care and beer pump care, they will be sending out regular newsletters packed with articles of industry interest. We also understand that the quality of the serve is of paramount importance when it comes to whether you achieve high return custom. Upcoming newsletters will include excellent guidance articles as well as general interest stuff such as:
– Glass Bloom – how to deal with it and how to avoid it
– Glass temperature – how the wrong temperature will kill a drink
– Line cleaning – the low-down on the dos and don’ts
– Beer – a brief history of the humble pint
CellarCraft have a finger on the pulse of the industry as a whole and will send news alerts on any relevant happenings that affect you and your business.
We hope that it will be a valued resource. We are serious about good quality beer, hygiene and the cleaning of glass and beer lines.
View the full set of posters & download a PDF guide for good cellar practice here >